The organizers of China Aid 2010 will make great effort in strengthening promotion and services and aim to build an efficient and dynamic interactive trade platform for the exhibitors and buyers.
Buyer Invitation
The exhibition will carry out strong buyer promotion campaign, taking advantage of the resources of our co-organizers and supporters (Civil Administration Ministry, P. R. China, China Disabled Person’s Federation etc.) as well as database from previous exhibitions to organize high quality audiences in advance.
- The government organizations, nursing institutions, social welfare association, disabled person’s federation and other institutions for the disabled and the elderly will be invited.
- The producers, agents, distributors of the relevant products will be invited.
- The enterprises and public institutions of relevant industries will be invited, such as medical institution, trade associations, community health centers, etc.
- Latest exhibition information and visitor invitations will be regularly sent out to more than 10 thousand trade buyers by post as well as by e-mails.
World Expo 2010 Communication
It is estimated that the World Expo 2010 Shanghai China will attract about 70 million visitors to Shanghai. The Life and Sun Pavilion set up in the Expo Shanghai is the first comprehensive pavilion for disabled people in history. China Aid 2010 will make full use of the resource platform by EXPO to provide value-added service for exhibitors. All the exhibits will have the chance to be chosen for the Life and Sun Pavilion, which will last half a year.
Promotion
- Trilingual Website, www.china-aid.com, in Chinese, English and Japanese will provide the latest information about the exhibition and industry profile.
- Cooperate with various professional mass media, including website, magazine, newspaper and TV station at home and abroad to publish advertisement and highlight plans and progress for China Aid.
- The Organizers will hold a series of press conferences and conduct promotion at other high-profile events to enhance brand name recognition and attract more buyers.
Fringe Programs
Fringe programs during the last show attracted lots of attention from the professionals, as well as the ordinary visitors. Such as “The Seminar on Barrier-free Facilities at the World Expo 2010”, Paintings by the mentally retarded children, the consultation of Welfare Institution, “Children’s World”, etc.
China Aid 2010 will further develop the “Respect, Love and Harmony” theme and arrange various forums, seminars and other activities for more interaction at the show.
- The forum on assistive device application at home (with the presence of famous experts from home and abroad)
- TThe lecture for the nursing and security system of the elderly (with speakers from home and abroad)
- Choosing appropriate assistive devices with the presence of renowned experts
- Science and Technology Interactive Zone for the elderly
- World EXPO 2010 Shanghai inspection tour
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