{"id":52410,"date":"2026-08-24T10:47:07","date_gmt":"2026-08-24T02:47:07","guid":{"rendered":"https:\/\/www.china-aid.com\/%e6%9c%aa%e5%88%86%e7%b1%bb\/spoiler-alert-brain-fun-challenge-will-start-next-week-check-out-what-goodies-are-in-store.html"},"modified":"2026-08-24T10:47:44","modified_gmt":"2026-08-24T02:47:44","slug":"spoiler-alert-brain-fun-challenge-will-start-next-week-check-out-what-goodies-are-in-store","status":"publish","type":"post","link":"https:\/\/www.china-aid.com\/en\/industry-news-en\/spoiler-alert-brain-fun-challenge-will-start-next-week-check-out-what-goodies-are-in-store.html","title":{"rendered":"Spoiler alert! [Brain Fun Challenge] will start next week. Check out what goodies are in store!"},"content":{"rendered":"
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Sneak peek! [Brain Fun Challenge] will launch next week. Check out the great products!<\/span><\/h3>\n
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From August 24-30, Shanghai Silver-Haired Store joins hands with 8 companies – Taibao Blue, Zuodian, Boling, Leling Happy House, Jujie, Shuaiqian, Xinlingxiu, and Nutricia – to jointly protect memory and launch [Brain Fun Challenge], a fun brain-training interactive experience! From insurance protection, cognitive training, AI companionship, medical devices, nutritional support to psychological care, we comprehensively safeguard the beautiful life of the silver-haired! Come join this lively and caring health appointment! In the previous article, we showed you the winning tips for [Brain Fun Challenge] and the heartwarming community activities of [Time Building House \u00b7 Grandparents and Grandchildren Joy]. Today, let’s explore the exclusive products and benefits that the 8 partner companies bring to the elders, and see which one is best to take home~<\/p>\n<\/section>\n<\/section>\n<\/section>\n
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\ud83e\udd1dEvent Partner Companies<\/strong><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

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Shanghai Taibao Blue Public Welfare Foundation<\/strong><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

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The foundation actively practices the core values of ‘purity, goodwill, altruism, and longevity’, adheres to the original intention of finance for good, focuses on ‘the elderly and children’, and continuously accumulates incognitive impairment<\/span>and autism care public welfare practices, building two major public welfare service systems: ‘Guard Memory \u00b7 Guard Love’ and ‘Xing’anxin Autism Care’, striving to create a new ecosystem for comprehensive health public welfare.Brain Care Essentials for On-the-Go:<\/strong>Finger-separating grip balls exercise all five fingers and stimulate brain nerve activity; a head massage comb helps unblock scalp meridians; a portable nail clipper completes daily care \u2014 all in one set, promoting routine brain health maintenance.<\/section>\n
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\"\"Zdeer<\/strong><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

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\"\"An innovative brand focused on family health, continuously providing more scientific, convenient, and reassuring products and solutions around daily health needs such as sleep, hearing, and oral care. The brand integrates smart technology with health concepts, committed to helping more families achieve a high-quality healthy lifestyle with greater ease.Zdeer<\/span>Sleep Therapy Device (Low-Frequency Pulse Therapy Device): A low-frequency pulse therapy device manufactured by Zdeer (Hunan) Technology Co., Ltd., consisting of a main unit, charging cable, ear-clip electrode wires, and gaskets. This product uses low-intensity electrical stimulation to assist in treating insomnia and is not intended for insomnia caused by anxiety or depression.<\/strong>Please read the product manual carefully before use, or purchase and use it under the guidance of medical personnel.<\/p>\n

Contraindications or precautions are detailed in the manual.<\/p>\n<\/section>\n

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\"\"Boling Hearing Aid (Shanghai) Co., Ltd.<\/strong><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

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\"\"Originating from Northern Europe, this hearing rehabilitation institution operates 30 hearing centers nationwide, where over 10,000 people with hearing loss haveBoling<\/span>received satisfactory services. Based on the characteristics of people with hearing loss in China, Boling has introduced advanced rehabilitation equipment and concepts from Northern Europe, providing full-scenario, full-process professional services from hearing screening, hearing aid fitting to fine-tuning, speech training guidance, tinnitus treatment management, and speech and hearing rehabilitation.Public welfare hearing screening service:<\/strong>Free professional hearing tests are provided at the event. Participants who complete the screening will receive a steam eye mask or disposable bath towel (choose one).<\/section>\n
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Ning<\/strong>bo Leling Happy House Technology Co., Ltd.<\/strong><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

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\"\"Established in June 2025, deeply engaged in the elderly brain health sector, we are a professional service provider in the fields of brain health exercise and cognitive fun training for middle-aged and elderly people. Focusing on the brain health care needs of the elderly, our products can be adapted for use by both the elderly and children, promoting intergenerational bonding and carrying forward the culture of filial piety and respect for the elderly. The multifunctional game board combination cabinet + 6 puzzle game boards: Willow Dark and Flowers Bright (number maze), Full Concentration (nature classification), Wisdom Puzzle Battle (competitive game), Easy Pickings (large-piece puzzle), Five Colors and Ten Lights, and Throwing Jade and Flying Flowers (siege game), etc., exercise observation, concentration, judgment, and reaction speed in multiple dimensions.<\/section>\n
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Throwing Stones to Ask the Way sandbag set:<\/strong>Exercises the body and hand-eye coordination, full of fun, and is the core equipment of this ‘Picking Up Fun and Throwing Blessing Bags’ booth.<\/section>\n
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\"\"Co-branded limited edition canvas bag:<\/strong>Collect all stamps + add corporate WeChat to receive it for free.<\/section>\n<\/section>\n
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\"\"Shanghai Jujie Information Technology Co., Ltd.<\/strong><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

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\"\"Founded in 2022 by experts from top-tier tertiary hospitals in Shanghai, core managers from leading elderly care institutions, and product leaders from top internet companies. The company is positioned as a ‘leader in digital and intelligent cognitive health services’, committed to building a full-chain closed-loop management system for cognitive impairment covering ‘prediction\u2014screening\u2014assessment\u2014intervention\u2014follow-up’.Paipai Smart Care<\/span>(“Trinity” Cognitive Health Digital Intervention Program): Integrating three major modules\u2014Brain Fitness (cognitive training), Finger Tai Chi (hand-brain coordination), and Warm Chat (social interaction)\u2014with a core focus on “scientific, fun, and companionable,” providing non-pharmacological digital solutions. Upholding the philosophy of “treat illness when sick, strengthen the brain when healthy.”Paipai Quick Check (5-minute interactive cognitive assessment tool):<\/strong>Non-professionals can guide its use after simple training; automated objective scoring ensures accurate and reliable results, supports monthly follow-up tracking, and covers comprehensive multi-domain cognitive assessment. Widely applicable in population screening, community hospitals, elderly care institutions, physical examination centers, and other scenarios. The “Wisdom Time \u00b7 Brain Challenge” booth at this event is its offline experience version.<\/p>\n<\/section>\n
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Shanghai Shuaiqian Information Technology Co., Ltd.<\/strong><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

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\"\"Empowering digital transformation of HR for small and micro enterprises with a “small, fast, light, and accurate” business model, using “Shuaiqian<\/span>” electronic labor contracts and the “Xinjiang” payroll system as core tools, helping clients upgrade organizational management to be data-driven, asset-oriented, and value-focused. Leveraging mature AI technology, digital human R&D, and data security management capabilities, it expands into the digital elderly care track and won the Bronze Award in the Growth Enterprise Group at the 2025 Silver Technology Competition.Tuona, an AI companion digital human exclusively for elderly with cognitive impairment:<\/strong>Targeting the pain points of dementia patients repeatedly pouring out their feelings and lacking patient companionship, it is built on a self-developed proprietary cognitive care large model. It features six core characteristics\u2014replicating the image and voice of loved ones, a dedicated intelligent agent with controllable privacy, fully monitorable and traceable conversations, intelligent marking of key indicators with proactive alerts, flexible information updates, and gentle dialogue adapted to the elderly’s emotions\u2014effectively filling the companionship gap in families and elderly care institutions.<\/section>\n
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\"\"Xinlingxiu (Suzhou) Technology Co., Ltd.<\/strong><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

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\"\"A technology transfer enterprise from the Chinese Academy of Sciences, established in Suzhou in 2019. The core team comes from the Institute of Psychology of the Chinese Academy of Sciences, focusing on the fields of olfaction and cognitive health. It is dedicated to developing olfactory functional medical devices using odor as a carrier, providing a closed-loop ‘diagnosis-treatment’ solution for early screening, auxiliary diagnosis, and rehabilitation intervention of neurodegenerative diseases such as Alzheimer’s disease and Parkinson’s disease.Olfactory dysfunction auxiliary diagnostic card:<\/strong>A disposable odor card set for single-person, single-use; no special equipment is needed. Self-testing can be done at home by scanning a WeChat QR code. The system guides the user through smelling and answering, and the backend immediately generates an evaluation report; it is suitable for large-scale community screening, in-home assessment by elderly care institutions, and personal home self-checking.Olfactory dysfunction auxiliary diagnostic stick (recognition test):<\/strong>Designed based on the pathological feature that ‘olfactory dysfunction appears before cognitive decline’, it can warn of the risk of Alzheimer’s disease 2 to 8 years in advance. Compared with existing early screening methods for AD, it is non-invasive, low-cost, and highly sensitive.Olfactory Rehabilitation Training System:<\/strong>Comprising 20 portable training scent sets and a cloud-based interactive platform, this structured home training program involves 5 minutes each morning and evening over 105 days; it can be bound to a doctor\/rehabilitation therapist for full-course guidance; clinically validated to effectively improve olfactory function, short-term memory, verbal fluency, and emotional state.<\/p>\n<\/section>\n
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\"\"Nutricia<\/strong><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

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A professional brand with over 120 years of history in medical nutrition research, it entered the Chinese market in 1994 and was incorporated into the Danone Group in 2007. It is always committed to advancing the medical nutrition industry through a rich array of products and services, helping more patients and families regain health and happiness.<\/section>\n<\/section>\n
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\u2728 This August, let’s ‘Remember You’ together<\/strong><\/section>\n
Memories may fade, but love will not; time may drift away, but companionship will remain. This is not just a game, but a solemn promise about ‘remembering you.’ From August 24-30, at the Shanghai Silver-Haired Store, we’ll be there. Hurry and forward this post to your parents, grandparents, and elderly neighbors \u2014 a 7-day limited time, gifts are limited, first come, first served! Come win great prizes together, and together protect memories \ud83e\udde0\ud83d\udc9d<\/p>\n<\/section>\n[\/vc_column_text][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column][vc_empty_space][vc_column_text] Sneak peek! [Brain Fun Challenge] will launch next week. Check out the great products! From August 24-30, Shanghai Silver-Haired Store joins hands with 8 companies – Taibao Blue, Zuodian, Boling, Leling Happy House, Jujie, Shuaiqian, Xinlingxiu, and Nutricia – to jointly protect memory and launch [Brain Fun Challenge], a fun brain-training interactive experience! From…<\/p>\n","protected":false},"author":2,"featured_media":52207,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[105],"tags":[],"class_list":["post-52410","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news-en","category-105","description-off"],"_links":{"self":[{"href":"https:\/\/www.china-aid.com\/en\/wp-json\/wp\/v2\/posts\/52410","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.china-aid.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.china-aid.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.china-aid.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.china-aid.com\/en\/wp-json\/wp\/v2\/comments?post=52410"}],"version-history":[{"count":1,"href":"https:\/\/www.china-aid.com\/en\/wp-json\/wp\/v2\/posts\/52410\/revisions"}],"predecessor-version":[{"id":52411,"href":"https:\/\/www.china-aid.com\/en\/wp-json\/wp\/v2\/posts\/52410\/revisions\/52411"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.china-aid.com\/en\/wp-json\/wp\/v2\/media\/52207"}],"wp:attachment":[{"href":"https:\/\/www.china-aid.com\/en\/wp-json\/wp\/v2\/media?parent=52410"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.china-aid.com\/en\/wp-json\/wp\/v2\/categories?post=52410"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.china-aid.com\/en\/wp-json\/wp\/v2\/tags?post=52410"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}